Column

Notes by EMA: On Attention & Engagement, 24 x 60 x 60, and the 996 Work Ethic

Enrique Aboitiz Mendieta
(and enhanced by the 3 Wolves team)

 

These notes are of my own opinion and I do not today, nor ever before, claimed or thought it to be absolutely right.  It cannot, by definition, be so.  It is a perspective anxious for your thoughts for its enrichment and enhancement.

Today’s world is complex and complicated — the complex being challenging to understand, and the complicated being of many moving parts. It is also changing rapidly from all sectors and corners. Both the complexity and complicatedness of the world need intelligence for it to be broken down into simpler forms to be better understood — the former needing knowledge and the latter requiring experience.

There is no one single risk anymore. The biggest threat facing any enterprise today is the unintended consequences of many risks coming to fruition at the same time (i.e. Murphy’s kids are all grown-up and they are all traveling with Murphy). The good part is that the benefit of opportunity does not come alone either so let’s turn it on its head and view opportunities before we talk about risks, keeping in mind that they now come in pairs or in triplets.

How does one benefit from this environment? How does one prepare for this?

We argue that it starts with a team that is attentive and engaged all of the time, hence, the 24 x 60 x 60. Change is happening at speeds way beyond the speed limits we are familiar with. We owe it to you to paint the right picture of the saliency of the speed of change, so we react faster than we ever did before. It is a reflex we must develop should we even hope to accelerate with the worthy Darwinian rest into the future.

996 is about work ethic. One has to work 12 hours a day, 6 days a week because that is about as much as one can without burning out. Does this make Sunday a day of rest? Not necessarily. Flexibility is crucial, so it is a figure of speech.

Does this mean that one will work only from 9 am to 9 pm 6 days a week?  Of course not.  We work to live, not live to work. One must make time for exercise, family, hobbies, learning, and meaningful endeavors. Of course, there has to be a balance. But a person having that “balance” and still “getting it done” no longer works from 9 to 6, 5 days a week.  The rest of the world’s best are already putting in 24 x 60 x 60 and can, therefore, stay ahead. So, he who can maximize his time the most for him to devote more to perfecting his craft and still make time for health and well-being, family and relationships, reading, the arts, and various other interests will, by definition, get much more done.

If you have been reading up to this point, there will be those of you who “get it”. Those of you who don’t, ask questions like the above and allow us to elaborate before coming to any conclusion. In between, please send us your insights.

German farmers in Bavaria “make hay when the sun shines” so that is often on a Sunday.  Does that mean they do not enjoy a beer garden, go to mass to pray, and make love to their wives? No. But they make sure the hay is made when it has to be made because if they do not, their cows will not have enough to eat in the winter.

When one does not face winter and the coconut tree continues to grow coconuts all year, then one can sleep and siesta.

Ergo, and we say this with all due respect to the different life choices one can make vis-à-vis the reality and what the businesses of today need, if you decide that you want a life with 10 kids, then this is not the place for you to work.

Survival of the fittest today means continually upgrading oneself. It starts with having intelligence, emotional stability, and the adaptability to embrace change.  But to ensure success, we must continually upgrade ourselves such as we do our gadgets and software. Crucial decisions include what part of the software do we upgrade first? What IS needed now?

We at 3 Wolves see no other way to “win the gold” and to stay ahead without putting in hard work, attentiveness, and engagement at all times and in all ways. We hope, as every generation after the other stands on the shoulders of the last, that this evolves into our very DNA: A&E, 24 x 60 x 60, 996. Amen.

TOUGH TIMES PRODUCE TOUGH MEN!

TOUGH MEN PRODUCE GOOD TIMES!

GOOD TIMES PRODUCE WEAK MEN!

WEAK MEN PRODUCE BAD TIMES!

Get it and get it done!