Banking and Financial Services

Purpose Beyond Profit

UnionBank Sustainability Team | May 11, 2018

Make Da Diff! –this is UnionBank’s purpose towards elevating lives and fulfilling dreams in the communities it serves through smart banking. As it strives to become relevant to this purpose, the bank continues to embark on a sustainability agenda: enriching the lives of more people, protecting the environment, and inspiring a greater sense of purpose as a financial institution.

True to its brand attribute of being relevant, expert, and challenging conventions, UnionBank strives to create value guided by the bank’s sustainability pillars: People, Planet, and Purpose. These co-equal pillars form the sustainability agenda and build on the Bank’s values and DNA.
People. We achieve more together. As an organization that is fully invested in building experts, it maintains an agile workforce to deliver its promise of smart banking. UnionBank’s approach is to develop talents to do more, do better, and do greater. More than being the bank’s brand ambassadors, UnionBankers also serve as the army of volunteers in engaging the communities through the GoBeyond Communities program.
Planet. We save our resources. UnionBank is committed to delivering meaningful and relevant products while constantly improving on resource use efficiency and managing potential impacts to the environment. The bank is one of the few businesses in the Philippines that adopt the LEED (Leadership in Energy and Environment Design) in evaluating the environmental performance in some of its facilities and branches. To date, UnionBank has 206 branches, 10 of which are LEED certified.
Purpose. We make a difference. UnionBank believes that with an authenticity of purpose and genuine empathy, it goes beyond profit. Making the difference means being relevant to its customers and business partners; going beyond the conventions of traditional banking by investing on superior banking technology and expert talents; and supporting the growth of its communities through strategic partnership and employee voluntarism. In sync with its digital transformation, UnionBank was first in the Philippines to create a fully digital branch bank called the Ark. This model branch features a tech-savvy experience with fully digitized standalone terminals, tablets, touchscreen TVs, and virtual reality goggles.
The values and ethics of sustainable development are well aligned with UnionBank’s vision, growth strategies, and brand promise and attributes. In addition, our core values of Integrity, Magis, and Ubuntu prod us to constantly do more, do better, and do greater. They also push us to always practice fairness, own up to our actions, and develop heartfelt relationships with our public.
–Mon Dimapilis
FVP, Facilities Management Group, and Sustainability Champion
At the heart of the UnionBank’s sustainability agenda is the promise of smart banking. This is how we build a bank of enduring greatness. UnionBank continues to innovate, reinvent, and live to its purpose of making the difference and becoming an enabler in the community.